Tweeting into the void: exploring the activities, strategies, and perceptions of success of Australian academic libraries on Twitter

ALIA Information Online 2019 Conference, 11-15 February 2019 Sydney: Infinite Possibilities
 
This conference paper presents the results of a survey of Australian academic library social media managers, co-ordinators and contributors on the ways in which their libraries use social media, particularly Twitter, their strategies, and how success is defined and measured.